Experience in European policy (European Commission, BusinessEurope). Private sector experience in communication and public relations (Champagne company and consulting firm).
INSTITUT D'ETUDES EUROPÉENNES DE L'UNIVERSITÉ LIBRE DE BRUXELLES (ULB), Brussels (Belgium)
September 2014
to June 2016
Master's program in evening classes.
Program in European Law, Economics, Politics & History:
- Europe and World Trade
- Labor and Social policies
- European Knowledge Society
- Widening Europe and Neighbourhood Policy
- European Union and Developing Countries
- The European Union, Global Governance and World Order
- Law and Economics of Competition
- The Law of the Internal Market
- Common Foreign and Security Policy and Defense Policy
- The Political Economy of European Integration
- Institutions and Decision Making in the European Union
- History of European Convergence in the 20th Century
EM Strasbourg Business School (ESC Grande École), Strasbourg (France)
September 2010
to November 2012
Business administration:
- Business economics / Business analysis
- Business Law
- Marketing & Communication
- Management
- European politics: European integration
Title of publication: How to be competitive on the Single Market for Small and Medium Enterprises of
services in a B to B environment -through Brand Image & Innovation.
Was a journalist trainee for the Sud-Ouest Newspaper, the second biggest regional daily newspaper in France. I published articles under my name in this newspaper during my traineeship.
Took part of the student newspaper's team in High School, writing articles and working on the newspaper's layout.
1) Monitored EU policy developments:
- Monitored relevant policy developments in the European Parliament related to employment and social affairs dossiers, in particular the EMPL, LIBE, FEMM and ECON committees and informed the advisers of important developments
.
2) Worked on EU socioeconomic governance:
- Conducted an assessment of the way in which the European Commission and Council addressed national employment and social policy challenges, within the framework of the European Semester, in the 2015 country specific recommendations
.
3) Took part in the European Social Dialogue:
- Attended internal meetings of the Department and external meetings as necessary, including meetings between EU social partners and the Commission with regard to the European Semester and the European Social Dialogue;
.
- Supported BUSINESSEUROPE activities in the context of the European social dialogue by preparing two presentations summarising the recent EU social dialogue outcomes, i.e. a joint social partners "in-depth employment analysis" and the "EU social dialogue work programme for 2015-2017";
.
- Assisted in particular with the knowledge-gathering and updating of information on national labour market reforms, as part of shaping BUSINESSEUROPE involvement in EU governance processes.
.
-Took part in the Employers' Young Professionals Academy (EYPA), a project conducted by the Programme for Employers’ Activities of the International Training Centre of the International Labour Organization (ITCILO).
As part of the European Students' Forum (AEGEE), I have been selected for participating in a Convention in Lublin (Poland) on the thematic of «Nationalism in Europe» which took place in February 2014.
I was responsible for the Y-Vote Convention in Brussels which took place in April 2014. The
Convention focused on different existing visions of how the European Union should develop, taking
into account geographical, social, economic and political aspects.
.
1) Developing content for the 5-day Convention
Brainstorming on topics of interest and means of presenting it such as:
-Workshop on parliamentary groups and their political programmes
-Workshop on ways to make the EU more participative
-Migration and the EU
-Youth Employment
-Single Market
.
2) Logistics
-Inviting experts and MEPs
-Building Patnerships
-Fundraising
.
3) Responsible for the selection of a Panel of 25 candidates from all over Europe
.
4) PR tasks
The Goal was to ensure a good coverage of the event:
- Developing advertising and marketing communications material
- Publishing articles on blogs and in newspapers
- Creating dossier for external stakeholders
- Preparing speeches
Conducting Research
- Taxation in the European Union
- Logistics and distribution to 5 European countries (United-Kingdom, Germany, France, Luxembourg
and Belgium)
- Company law and competion law in the Champagne Business
.
Coordinating and monitoring all aspects of the brand
- Monitoring European Union legislation and its impact on the business
- Monitoring TTIP negociations
- Monitoring WTO agreements
- Monitoring competition and searching for exposure on markets abroad
- Analyzing market figures and market forecasts for effective decision-making
- Developing partnerships and implementing distribution channels abroad
- Proposing a tailored marketing strategy on each potential market
.
Public relations
- Contacting and organizing interviews with journalists
- Organizing tastings
- Organizing events with PR Agencies abroad as well as with partners
- Writing and editing reports
- Drafting press releases
- Drafting Speeches
.
Managing a team of 3 people in Brussels and PR Agencies abroad
- Responsible for the recruitment of new team members and monitoring their productivity in Brussels
and our markets abroad
We created and held a new event under my supervision: exchange students were invited to donate
the clothes they no longer used to local charity organizations.
.
I was an eager advocate of the Social Erasmus program a project that aims to motivate exchange
students to give back to the local community under 3 main areas of action: education, environment and charity
.
Organized festive,cultural and sport events and trips in France/Germany
.
Participated in official events (e.g.Open Doors Days at the University of Strasbourg and at the European Parliament)
.
I participated in the International Section meeting held in Strasbourg in March 2013. The meeting focused on logistics matters as they were expecting 80 volunteers of the ESN network to come to Strasbourg. As such, I managed a team of 12 people to welcome volunteers and provide them with accomodation
Studies:
- Analysis of product performance against competition and thorough analysis of the company's brand image and brand identity on the European and American markets
.
Public relations, lobby and event organization
- Conferences, Debates, Networking
.
Strategic Marketing
- Development of a strategic marketing and communication plan
- Transposition of US corporate marketing and communication material on the French market
.
I contributed to the Europe 2020 Public Consultation in October 2014.
As part of my tasks at Champagne VIRGINIE T.:- I examine WTO agreements and its impact on the business - I examine competition and search for exposure on markets abroad- I analyse market figures and market forecasts for effective decision
As part of BUSINESSEUROPE, I monitored relevant policy developments in the European Parliament related to employment and social affairs dossiers, in particular the EMPL, LIBE, FEMM and ECON committees and informed the advisers of important developments
For BUSINESSEUROPE and 30 federations, I conducted an assessment of the way in which the European Commission and Council addressed national employment and social policy challenges, within the framework of the European Semester, in the 2015 country specific recommendations
Moreover, I conducted a research project within the previous company I worked for and as part of my Master's degree:
The project required excellent communication skills (interviews of CEOs, executives) and analytical skills (competitor monitoring, benchmarking, legal and political analysis).My project led the company to re-evaluate its business marketing strategy.
I conducted a PESTEL analysis (stands for Political, Economic, Social, Technological, Environmental and Legal analysis) for the entry of renewable energy on the French market
I was responsible for the selection of a panel of 25 candidates for a 3 day-conference (Y-Vote Europe)
in Brussels for the AEGEE organization. I equally provided my assistance in terms of logistics and
administration of the event itself.
As a Brand Manager at Champagne VIRGINIE T., I often organize events with partners for various occasions.
My position as a trainee journalist required a high level of multitasking and I developed an excellent priority system balancing workload between setting interviews, planning transportation, writing articles and managing photographers' schedules.
As a Brand Manager responsible for 5 European markets as well as the USA, I recruited interns and managed a team in Brussels as well as PR agencies abroad.